Effective altruism is about answering one simple question: how can we use our resources to help others the most?
Rather than just doing what feels right, we use evidence and careful analysis to find the very best causes to work on.
But it's no use answering the question unless you act on it. Effective altruism is about following through. It's about being generous with your time and your money to do the most good you can.
Effective altruism — efforts that actually help people rather than making you feel good or helping you show off — is one of the great new ideas of the 21st century.
Johnstone Family Professor of Psychology at Harvard University, author of 'The Better Angels of Our Nature'
Effective altruism ... is matching a clear-eyed approach to doing good with scientific exactitude.
Senior Editor, The Atlantic